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SEO

Don’t Gamble with Google’s Upcoming Changes

Is your website ready for Google’s new search algorithm?

If not, where your website appears in the listing of search results may suffer!

 

What is Google’s pagerank algorithm?

Where your website appears when somebody searches for something relevant about your organization is known as pagerank. Everybody wants their website at the top of Google’s search results. But Google is very tight-lipped about what actually makes a website show up in the highest positions of search results. Because a variety of criteria is used to determine the order of the search results, when Google announces that it is making changes it’s important to take notice and adjust your website accordingly.

 

Relevance

If someone in Tulsa, Oklahoma searches for “baptist churches”, they don’t care to see a list of Baptist Churches in Dallas, Texas. So Google presents relevant information by listing the Baptist Churches in Tulsa.

 

Mobile-friendliness (also called Responsive Website Design)

More than ever before, people are accessing the Internet with mobile devices (phones, tablets, etc.). How your website appears on these mobile devices can greatly affect its user-friendliness. In fact, your website may not be accessible at all when someone visits your website using a mobile device.

Beginning April 21, 2015, Google will also include “mobile-friendliness” to their search algorithm. What this means for you is that if you want your website to place as high as possible in Google’s pagerank, you need to ensure that your website is mobile-friendly.

 

Don’t gamble with Google’s upcoming changes!

Let All-In Web Services review your website for mobile-friendliness and relevance for better Search Engine Optimization (SEO).

 

Don’t gamble with your website — instead, go All-In!